27 Minutes: Twitter Redefines ‘Breaking’ Again

February 13, 2012 12:21 pm

One of our favorite stats is how early Twitter ‘breaks’ news. We had spotted this stat some time back – Osama’s news – see the most tweeted event and how early it was on Twitter. We spotted this today:

“Twenty-seven minutes before mainstream media broke the news of Whitney Houston’s death on Saturday night, the story was on Twitter, reported by a man who tweeted the news out to his 14 followers.

A tweet — sent at 4:57 p.m. PT — from the Associated Press that confirmed Houston’s death by citing her publicist was retweeted more than 10,000 times, according to data from Topsy Labs. However, the first tweet to reveal the news was sent at 4:30 p.m. PT and was only retweeted once.”

Statistics Source: Mashable

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