Albert Einstein 'Many of the things you can count, don't count. Many of the things you can't count, really count'
Steve Jobs 'And, so far, I have to say, people seem to be liking the iPad. We are selling an iPad every 3 seconds.'
We spotted this stat today:
“Instagram announced today that it has 200,000 monthly active advertisers.
To compare, Facebook said a year go that it had more than 2 million active advertisers, while Twitter says it has 140,000 130,000. Probably the most impressive thing about the Instagram number is the fact that the Facebook-owned photo-sharing service only had a few hundred advertisers back in June.
Much of that growth has been international — Instagram’s ad program expanded globally five months ago, and James Quarles, Instagram’s head of business and brand development, told me that 75 percent of advertisers are outside the United States.”
It might be an indication that pictures do better than words – any case, we spotted this stat today – that Instagram now has 300 million active users, that makes it bigger than the service that always follows Facebook in all discussions on social stuff – Twitter.
“Instagram announced Wednesday that it now has 300 million monthly active users, up 50 percent in just nine months.
That makes the service, a photo- and video-sharing app owned by Facebook, more popular than Twitter, which had 284 million monthly active users as of the third quarter. More than 70 percent of Instagram’s users are outside the United States, the company said.”
We had spotted quite a few Instagram stats in the past – and we were definitely among the many who thought the privacy rule change was stupid. That sees to be just a blip now – we spotted this stat that Instagram has corssed a very important milestone – 100 million users today (Source).
Here is another stunning stat on Instagram – remember the new metric we had suggested for Startups to recruit engineers? Here is another metric they can use: value created per engineer!
How do we digest these numbers? Well, Instagram stats must be easy – we have seen some numbers before – for instance, here is the value created by each Instagram employee and here are some Instagram stats to get the size relative to Twitter and Facebook
We spotted an interesting stat today: that the most popular photo location as shared by Instagram (Source)
There are the usual suspects in the top 10 – tourist destinations, theme parks, airports and shopping malls.
This is an idea that has been floated before, most eloquently by Dave Winer (‘An open Twitter-like ecosystem’).
The basic human enthusiasm to “share” things is getting monetized in all ways possible, and now Instagram also wants to sell what we share.
The flaw is obvious – that the world took to these ‘centralized’ services to share things – Facebook to share everything, Twitter to share thoughts, Instagram to share photos. And these services are now the giants in the ecosystem, controlling access to the data like they own it, and establishing tollbooths at every possible stop.
With each one of us carrying a supercomputer in our pockets, is it not time, to just move everything to our smartphones, just pay some cloud provider for storage, and get some protocols help us share stuff?
We are happy to see Google make money out of our search ‘intent’ since they basically picked us our needle from a haystack, but Facebook making money for essentially providing storage and help me share stuff to people we already know – or, worse still, Instagram making money selling our photos, is something else.
Smartphone Web Servers? RSS? DNS? Whatever it is, it is time we moved all our stuff from these folks before they auction everything off. Let us do it. Quick!
” It says that throughout August, Instagram had an average of 7.3 million daily active users — or DAUs, in Facebook parlance. That tops of Twitter’s 6.868 million DAUs over the same period of time.
What’s more, the average Instagram user spent 257 minutes accessing the photo-sharing site via mobile device in August, the data claims, while the average Twitter user over the same period spent 169.9 minutes viewing.”
Statistics Source: AllThingsD
We had spotted multiple Instagram statistics before. We spotted this today:
“ComScore’s July 2012 Top 50 shows a 38 percent traffic gain for Instagram between June and July, with unique visitors rising from 16.5 million to 22.7 million. Overall, that puts Instagram just outside the Top 50 at No. 56.
The numbers appear to coincide with Instagram’s self-reported growth. In late July, Instagram announced that its community had surpassed 80 million users and nearly four billion photos shared.”
Statistics Source: MarketingLand
For those of us still trying to digest the 1 billion price tag for Instagram – here is a simple way to look at the deal – The world’s second largest social network just bought the world’d largest mobile social network – we had spotted this some time back :
““Since Christmas the mobile photo network Instagram has gained over ten million users. This makes Instagram the largest mobile only social network with a global reach.”
If you noticed that we referred to Facebook as the World’s second largest social network – here is the largest social network in the world. We know, we know, that stat is outdated now. Facebook is closing in on a billion users – and remember, they are blocked in china.