Apple TV statistics show us that it is still being considered a ‘hobby’ by Apple. Sales are definitely picking up, but overall, they are still very small. Apple TV is definitely not in the same league as Steve’s Devices – we spotted this today:
“Sales of Apple TV have been picking up, but are still small. The company sold 1.3 million in its quarter ending June 30, up 170% from the previous year.
In a recent earnings call, Mr. Cook said the company believes the device “will lead us somewhere.” The box offers programming purchased from iTunes and some streaming apps like Netflix Inc. NFLX -0.09% But it doesn’t offer the conventional channel lineup available through cable and satellite operators, limiting its usefulness.”
Statistics Source: WSJ
How do we digest these Apple TV Statistics? That is simple: Apple most definitely has a real TV in the works. It wouldn’t have remained a hobby for so long if that was not the case.
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We spotted this rather interesting stat today:
“Here’s a sample of what we’re talking about, just 13 episodes into the show’s existence:
400 million viewers on Indian television and across the world on YouTube.
More than 1.2 billion people have connected with Satyamev Jayate across its website, Facebook, Twitter, YouTube and mobile devices.
More than 8 million people have contributed a total of more than 14 million responses to the show’s content via Facebook, web comments, text-message votes and a telephone hotline. More than 100,000 new people respond each week.”
Statistics Source: GigaOm
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We had spotted the most tweeted event in the world – one question that we always wanted to find out the answer for, was this – which is the most watched TV event, ever? must be some sports event – how about a superbowl – or, going by the popularity of cricket in the world’s second most populous country, India, could it be a cricket match? We spotted this today:
“Estimates for the 2008 Summer Olympics opening ceremony global TV viewership varied between one and four billion, including an estimated 842 million viewers watching on host Chinese broadcaster China Central Television.A verifiable audience of 984 million tuned in to the opening ceremony at some stage, averaging at 593 million, while 778 million watched the closing ceremony.The 2008 Summer Olympics is the current record holder for a multi-day broadcast. It is estimated by Nielsen Media Research that up to 4.7 billion individual viewers (70% of the world’s population) watched some part of the coverage.”
Statistics Source: Wikipedia
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April 27, 2012 5:29 pm | Posted in
ENTERTAINMENT ECONOMY,
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We had spotted multiple Apple statistics before. Well, someone is losing money. We spotted this today:
“— Sony more than doubled its projected net loss for the past financial year to ¥520 billion, its worst loss ever, as an additional tax expense hurt a company already battered by heavy losses in its television business, a strong yen and natural disasters in Japan and overseas.”
Statistics Source: NYTimes
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One of our favorite areas for spotting stats is in the cord cutting space. we have spotted multiple cord cutting stats before. This is no longer a trend, it is a reality.
We spotted this today:
“According to the Convergence Consulting report, “The Battle for the North American Couch Potato: Bundling, TV, Internet,Telephone, Wireless,” 2.65 million Americans cut their cords between 2008-2011 and switched to over-the-top (OTT) services like Netflix to get their video programming. The report says that only 112,000 cable, satellite and telco TV service subscriptions were added in the U.S. last year — less than a third of the 380,000 added subscriptions that Leichtman Research Group reported last month while auditing only the top multi-channel programming services.
Read more: http://paidcontent.org/2012/04/03/419-researcher-over-1-million-u-s-cable-subscribers-cut-cord-in-2011/#ixzz1r2ZrFgNA”
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We spotted this today:
“Americans watch on average of 5.3 hours of TV PER DAY and read less than 1 hour. They are online for 3 hours / day. So I would argue that the future of the Internet will be video. And lots of it. In fact, 12-17 year olds already spend 33% of their online time watching videos.”
Statistics Source: Bothsidesofthetable
We already know the average commute time for Americans. And of course, we know commute causes divorce.
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We had spotted multiple stats on cable cutters – specifically, on Gen-Y cord cutters – we spotted this today:
““Young people who move to an apartment or get a house for the first time don’t subscribe to any MVPD (multichannel video programming distributor) and they just… get their network programming from Hulu and they get Netflix… As an industry where people pay between $70 and $92 a month, that’s a lot of money to a young person today who is getting their first job when they can go out and watch Hulu for free and Netflix for $7.99. So it’s a threat.”
Statistics Source: GigaOm
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Even before you read this, remember this: Every Hour of TV You Watch Reduces Your Life Expectancy by 21.8 Minutes. We spotted this today:
“Monthly time spent watching traditional TV in the second quarter of 2011 climbed 1.9%, to 146 hours and 20 minutes, a year-over-year increase of 2 hours and 43 minutes of monthly viewing, according to the Nielsen Cross-Platform Report for Q2 2011.
By contrast, time spent watching video on the Internet was 4 hours and 26 minutes per month on average, up 15% from a year ago — just 3% of the time parked in front of the TV.”
Statistics Source: Nielsen, Multichannel News
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We have spotted multiple TV Statistics before:
“Smart TVs will see significant growth next year according to Topology Research Institute, which expects current shipments to double to 52.85 million units. The research company said just over 7 million Smart TVs were shipped in 2010, and that figure is likely to increase to 25.18 million units in 2011.
Smart TVs are defined as television sets that are capable of accessing the Internet, can be used to download and install applications, surf the web and more. ”
Statistics Source: BGR
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We spotted this today:
“Roughly 40 percent of tablet and smartphone owners in the U.S. used their devices daily while watching TV, while only 14 percent of eReader owners said they watched TV while using their device every day.
And what are smartphone and tablet owners doing while watching TV? Checking email. Email was the top activity for both men and women during television programming and commercial breaks. In addition, women reported engaging in social networking more than men, while men checked sports scores more often.”
Statistics Source: Nielsen
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