Cord Cutting Stats: Over 1 Million US Cable Subscribers Cut Cord In 2011April 4, 2012 3:57 am
One of our favorite areas for spotting stats is in the cord cutting space. we have spotted multiple cord cutting stats before. This is no longer a trend, it is a reality.
We spotted this today:
“According to the Convergence Consulting report, “The Battle for the North American Couch Potato: Bundling, TV, Internet,Telephone, Wireless,” 2.65 million Americans cut their cords between 2008-2011 and switched to over-the-top (OTT) services like Netflix to get their video programming. The report says that only 112,000 cable, satellite and telco TV service subscriptions were added in the U.S. last year — less than a third of the 380,000 added subscriptions that Leichtman Research Group reported last month while auditing only the top multi-channel programming services.
Read more: http://paidcontent.org/2012/04/03/419-researcher-over-1-million-u-s-cable-subscribers-cut-cord-in-2011/#ixzz1r2ZrFgNA”