How Badly Do You Want Your Thing To Exist In The World?

September 21, 2015 12:56 am

Here is one criteria that is an absolute predictor of success – how badly do you want your thing to exist in the world? If you really, really want it to exist – it will exist, regardless of everything else. It is a loaded question – it tests your core belief that lead to your concept, and is in a way the only thing that will keep you going in the face of constraints and ‘No’s. It is the one thing that helps you build believers. It is the one thing that would ultimately differentiate you from the also-rans. It did – it is the reason why Google, Amazon and Facebook exist in the world and countless others do not.

How Badly Do You Want Your Thing To Exist In The World? If your answer is ‘very badly’ you are on the right track. If your answer is ‘I will bring it to existence no matter what’ you are almost there.

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