ICC World Cup 2011 Final: Rs 2.3 to 2.4 Million For A 10 Second Slot

April 20, 2011 7:34 am

“Official broadcaster ESPN Star Sports (ESS) is charging Rs 23-24 lakh for a 10-second slot from last-minute advertisers. Broadcasters sell a part — usually up to 10 per cent — ad slots just before an event to cash in on any possible spike in demand. The ad rates for the final are five-six times the Rs 3.5-4 lakh that ESS charged for the league matches and almost double the Rs 13 lakh advertisers paid for the final match of the third edition of the Indian Premier League (IPL-3) last year.”

Statistics Source: SaveOnDish

For Interesting Statistics Everyday, Find Statspotting on Facebook and Follow Statspotting on Twitter

Leave a Reply