New Yorker’s iPad Statistics: 100,000 Readers

August 1, 2011 7:38 pm

We have written about iPad statistics before. We spotted this today:

“Offering the first detailed glimpse into iPad magazine sales since subscriptions became available in the spring, The New Yorker said that it now had 100,000 iPad readers, including about 20,000 people who bought subscriptions at $59.99 a year.

Additionally, more than 75,000 people have taken advantage of the magazine’s offer to allow print subscribers to download the app free. Several thousand more people, on average, buy single issues for $4.99 each week. ”

Statistics Source: NYTimes

We have also written about the impact of the paywall on NYTimes

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