Online Ad Spending To Grow 20 Percent This YearJune 8, 2011 6:29 pm
We spotted this today:
“Strong demand for U.S. display advertising is helping pump up projections for the overall online advertising market, which is now set to grow by 20 percent this year to $31.3 billion, according to new estimates from eMarketer.
EMarketer said search advertising will grow by 19.8 percent this year to $14.4 billion, outpaced by online display ads, which will grow 24.5 percent to $12.3 billion. Increased video and banner ads are fueling the growth of display advertising with video ads expected to pull in $2.2 billion this year and banner ads estimated to get $7.6 billion.”
Statistics Source: GigaOm