Vevo Statistics: 40 Billion Videos Watched In The Last Year

September 12, 2012 3:38 pm

Well the absolute numbers definitely came as a surprise – we immediately looked up YouTube statistics to be sure. This is the YouTube number – “In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth” Source: YouTube – we spotted this today:

“According to the report, VEVO’s most popular mobile platform is iOS, and its mobile traffic nearly doubled in Q2 2012 from the same period last year, with over 1.3 billion streams globally. Meanwhile, VEVO saw 450 million mobile video streams globally in June.

The number of monthly active users on mobile has grown 33 percent to 5 million in June 2012 compared to June 2011, while the average number of videos watched on mobile each month increased 11 percent to 15 videos per user.

Overall, 40 billion music videos were watched globally between July 2011 and June 2012, with 9.3 billion videos watched in the U.S. over that time period. Meanwhile, an average of 103 million videos are being watched on VEVO per day, with the platform’s global footprint now including 3 billion video streams globally each month.”

Statistics Source: TechCrunch

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