Cord Cutting Stats: Over 1 Million US Cable Subscribers Cut Cord In 2011
One of our favorite areas for spotting stats is in the cord cutting space. we have spotted multiple cord cutting stats before. This is no longer a trend, it is a reality.
We spotted this today:
"According to the Convergence Consulting report, “The Battle for the North American Couch Potato: Bundling, TV, Internet,Telephone, Wireless,” 2.65 million Americans cut their cords between 2008-2011 and switched to over-the-top (OTT) services like Netflix to get their video programming. The report says that only 112,000 cable, satellite and telco TV service subscriptions were added in the U.S. last year — less than a third of the 380,000 added subscriptions that Leichtman Research Group reported last month while auditing only the top multi-channel programming services.
Read more: http://paidcontent.org/2012/04/03/419-researcher-over-1-million-u-s-cable-subscribers-cut-cord-in-2011/#ixzz1r2ZrFgNA"